Keyword dataApp Store · US
sleep sounds
Some of the top ten can be beaten with a better listing rather than more ratings, and there is enough demand to justify the slot.
Top 10 apps for “sleep sounds”: 5 with over 100,000 ratings
- # App Ratings Score
-
1
White Noise Deep Sleep SoundsRelax. Dream. Study. Focus App
209K
85
Score 85/100 45 from the listing, 40 from the app.The listing 45/55Name 40/40 Contains the whole phrase.Position 0/10 Starts at character 18, after “White Noise Deep”.Length 5/5 29 of 30 characters.See the full listing on the App StoreThe app 40/45Ratings 27/30 209,110, enough to hold a slot on size alone.Stars 13/15 4.8 out of 5. -
2
BetterSleep: Relax and SleepCalm Sounds, Meditation Music
391K
52
Score 52/100 12 from the listing, 40 from the app.The listing 12/55Name 7/40 Contains 1 of the 2 words.Position 0/10 Starts at character 7, after “Better”.Length 5/5 28 of 30 characters.See the full listing on the App StoreThe app 40/45Ratings 28/30 390,791, enough to hold a slot on size alone.Stars 12/15 4.7 out of 5. -
3
Rain Rain Sleep SoundsWhite Noise & Calm Tinnitus
137K
84
Score 84/100 45 from the listing, 39 from the app.The listing 45/55Name 40/40 Contains the whole phrase.Position 0/10 Starts at character 11, after “Rain Rain”.Length 5/5 22 of 30 characters.See the full listing on the App StoreThe app 39/45Ratings 26/30 137,078, enough to hold a slot on size alone.Stars 13/15 4.8 out of 5. -
4
Sleep Sounds - Relax & SleepRelaxing sounds, help sleep
3.5K
86
Score 86/100 55 from the listing, 31 from the app.The listing 55/55Name 40/40 Contains the whole phrase.Position 10/10 Opens the name.Length 5/5 28 of 30 characters.The app 31/45Ratings 18/30 3,528, small enough to beat on metadata.Stars 13/15 4.8 out of 5. -
5
CalmSleep, Meditation, Relaxation
1.99M
43
Score 43/100 0 from the listing, 43 from the app.The listing 0/55Name 0/40 None of the words is in the name.Position 0/10 Not in the name, so no position to score.Length 0/5 4 of 30 characters.The app 43/45Ratings 30/30 1,985,891 — a million-plus, the heaviest tier.Stars 13/15 4.8 out of 5. -
6
Sleep Sounds by Sleep PillowWhite Noise Machine Sounds
90K
94
Score 94/100 55 from the listing, 39 from the app.The listing 55/55Name 40/40 Contains the whole phrase.Position 10/10 Opens the name.Length 5/5 28 of 30 characters.The app 39/45Ratings 25/30 90,112, established but not untouchable.Stars 14/15 4.9 out of 5. -
7
Sleep Sounds ..HD Relaxing sounds
2.5K
85
Score 85/100 55 from the listing, 30 from the app.The listing 55/55Name 40/40 Contains the whole phrase.Position 10/10 Opens the name.Length 5/5 15 of 30 characters.The app 30/45Ratings 17/30 2,540, small enough to beat on metadata.Stars 13/15 4.8 out of 5. -
8
Soothing Sleep SoundsCalming, relaxing ambiance
34K
81
Score 81/100 45 from the listing, 36 from the app.The listing 45/55Name 40/40 Contains the whole phrase.Position 0/10 Starts at character 10, after “Soothing”.Length 5/5 21 of 30 characters.The app 36/45Ratings 23/30 34,433, established but not untouchable.Stars 13/15 4.8 out of 5. -
9
Sleep Sounds White Noise, RainFall Asleep: Sounds & Stories
36K
91
Score 91/100 55 from the listing, 36 from the app.The listing 55/55Name 40/40 Contains the whole phrase.Position 10/10 Opens the name.Length 5/5 30 of 30 characters.The app 36/45Ratings 23/30 35,526, established but not untouchable.Stars 13/15 4.8 out of 5. -
10
White Noise LiteSounds to Relax & Sleep Better
277K
40
Score 40/100 0 from the listing, 40 from the app.The listing 0/55Name 0/40 None of the words is in the name.Position 0/10 Not in the name, so no position to score.Length 0/5 16 of 30 characters.The app 40/45Ratings 27/30 276,698, enough to hold a slot on size alone.Stars 13/15 4.8 out of 5.
Easier alternatives: “sleep sounds limited liability company” is 35 points easier
People searching these want the same kind of app. The best of them is “sleep sounds limited liability company”: opportunity 33, and 35 points easier to rank for than the term itself.
14 days of App Store readings: Apple now suggests it sooner
Median ratings of the ten apps ranking for it. The line is scaled to its own range, so go by the figures: +0.1% over 14 days is flat, so nobody is pulling away.
Read from the App Store once a day and kept, not modelled. The popularity score above is our estimate of demand; this is the store's own answer, unedited.
How to rank for “sleep sounds”: 4 lead with it, 3 put it later
At 12 characters, the phrase leaves 18 of Apple's 30 for your brand. The shortest name in the top ten that uses it — “Sleep Sounds ..”, 15 characters — shows the pattern: the keyword first, the brand in whatever is left.
Apple builds phrases out of single words, so the 2 words here (“sleep”, “sounds”) can sit in different fields and still match the whole term. Each counts once across the name, subtitle and keyword field, so repeating a word you already have buys nothing and takes space another keyword could use.
4 of the ten open their name with it (“Sleep Sounds - Relax & Sleep” among them), while the other 3 that spell it out put it further along — the difference between the keyword being the product and being a feature.
Whether it is worth the slot depends on what else you could use it for. “sleep sounds limited liability company” scores 33 on opportunity against this term's 18, at difficulty 31 rather than 66. 22 of the 24 related terms score higher; the other 2 score lower.
Choosing keywords you can rank for explains how the three numbers are worked out, and App Store metadata, field by field covers how to split a phrase this long across the three fields.
Five similar keywords, then other niches
White Noise Deep Sleep Sounds
White Noise Lite
Forest Sounds - Forest Music,Sound Therapy
myAir™ by Resmed
SleepWatch - Top Sleep Tracker
Apple Wallet
Every keyword with its own page is listed on the keyword index, each read the same way.