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Keyword data · App Store

language learning

Hard
87~
Popularity
86
Difficulty
12
Opportunity

Why it is this hard

Duolingo: Language Lessons holds the top spot with 5,414,665 ratings behind it. 4 apps in the ten carry over 100,000 ratings; the rest are smaller, so the page is not uniformly defended. The top three between them account for 6,224,604 ratings.

  1. 1 Duolingo: Language Lessons 5,414,665 ratings
  2. 2 Babbel - Language Learning 751,674 ratings
  3. 3 Speak: Language Learning 58,265 ratings
  4. 4 Pimsleur | Language Learning 29,300 ratings
  5. 5 Airlearn - Language Learning 45,354 ratings
  6. 6 Busuu: Language Learning App 100,403 ratings
  7. 7 Memrise Easy Language Learning 216,587 ratings
  8. 8 HelloTalk - Language Learning 43,653 ratings
  9. 9 Language Learning: Pingo AI 14,945 ratings
  10. 10 LingoDeer - Learn Languages 27,718 ratings

Read from the US App Store on 2026-09-01. Rankings move; this is a reading, not a permanent fact.

Easier ways into the same audience

The neighbouring terms with the most demand left over once difficulty is accounted for. Somebody searching these is looking for the same kind of app as somebody searching “language learning”, and the page is cheaper to reach.

What it would take to rank

The App Store indexes 160 characters of you: a 30-character name, a 30-character subtitle and a hidden 100-character keyword field. A word counts once across all three, so “language learning” needs to appear in exactly one of them — and Apple builds phrases from single words, so the two or three words in this term can each sit separately.

Which field it belongs in depends on what it is worth against everything else you are chasing. That trade is what App Store metadata, field by field is about, and choosing keywords you can rank for covers how the three numbers above are worked out.