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Keyword dataApp Store · US

family tree

Worth a look

Some of the top ten can be beaten with a better listing rather than more ratings, and there is enough demand to justify the slot.

Popularity 59/100 moderate demand
Difficulty 55/100 medium competition
Opportunity 27/100 worth a look
Read 13 Oct 2026 · popularity from Apple Where does your app rank for it? Check free

Top 10 apps for “family tree”: 4 with under 10,000 ratings

10 apps
7 with the keyword in the name
  1. # App Ratings Score
  2. 1 FamilySearch Tree app icon FamilySearch TreeTrace ancestors and heritage 504K 85
    Score 85/100 43 from the listing, 42 from the app.
    The listing 43/55
    Name 28/40 Contains all 2 words, not as one phrase.
    Position 10/10 Opens the name.
    Length 5/5 17 of 30 characters.
    The app 42/45
    Ratings 29/30 503,660, enough to hold a slot on size alone.
    Stars 13/15 4.8 out of 5.
    See the full listing on the App Store
  3. 2 Ancestry: Family History & DNA app icon Ancestry: Family History & DNAGenealogy, Records & Ethnicity 650K 54
    Score 54/100 12 from the listing, 42 from the app.
    The listing 12/55
    Name 7/40 Contains 1 of the 2 words.
    Position 0/10 Starts at character 11, after “Ancestry”.
    Length 5/5 30 of 30 characters.
    The app 42/45
    Ratings 29/30 649,672, enough to hold a slot on size alone.
    Stars 13/15 4.8 out of 5.
    See the full listing on the App Store
  4. 3 Family Tree! - Logic Puzzles app icon Family Tree! - Logic PuzzlesSolve the Family Tree! 47K 89
    Score 89/100 55 from the listing, 34 from the app.
    The listing 55/55
    Name 40/40 Contains the whole phrase.
    Position 10/10 Opens the name.
    Length 5/5 28 of 30 characters.
    The app 34/45
    Ratings 23/30 47,039, established but not untouchable.
    Stars 11/15 4.6 out of 5.
    See the full listing on the App Store
  5. 4 Quick Family Tree app icon Quick Family TreeEasily make it with a tap. 815 64
    Score 64/100 45 from the listing, 19 from the app.
    The listing 45/55
    Name 40/40 Contains the whole phrase.
    Position 0/10 Starts at character 7, after “Quick”.
    Length 5/5 17 of 30 characters.
    The app 19/45
    Ratings 15/30 815, small enough to beat on metadata.
    Stars 4/15 3.9 out of 5.
  6. 5 MyHeritage: Family Tree & DNA app icon MyHeritage: Family Tree & DNAGenealogy, Ancestry, Ethnicity 66K 83
    Score 83/100 45 from the listing, 38 from the app.
    The listing 45/55
    Name 40/40 Contains the whole phrase.
    Position 0/10 Starts at character 13, after “MyHeritage”.
    Length 5/5 29 of 30 characters.
    The app 38/45
    Ratings 24/30 66,244, established but not untouchable.
    Stars 14/15 4.9 out of 5.
  7. 6 Family Tree Photo app icon Family Tree PhotoYour family history visualised 2.4K 84
    Score 84/100 55 from the listing, 29 from the app.
    The listing 55/55
    Name 40/40 Contains the whole phrase.
    Position 10/10 Opens the name.
    Length 5/5 17 of 30 characters.
    The app 29/45
    Ratings 17/30 2,359, small enough to beat on metadata.
    Stars 12/15 4.7 out of 5.
  8. 7 Family Tree* app icon Family Tree*Search My Heritage & Ancestry 7.1K 85
    Score 85/100 55 from the listing, 30 from the app.
    The listing 55/55
    Name 40/40 Contains the whole phrase.
    Position 10/10 Opens the name.
    Length 5/5 12 of 30 characters.
    The app 30/45
    Ratings 19/30 7,116, small enough to beat on metadata.
    Stars 11/15 4.6 out of 5.
  9. 8 Family Life! app icon Family Life!Build a legendary family tree! 43K 54
    Score 54/100 22 from the listing, 32 from the app.
    The listing 22/55
    Name 7/40 Contains 1 of the 2 words.
    Position 10/10 Opens the name.
    Length 5/5 12 of 30 characters.
    The app 32/45
    Ratings 23/30 42,735, established but not untouchable.
    Stars 9/15 4.4 out of 5.
  10. 9 FamilySearch Memories app icon FamilySearch MemoriesReference 19K 56
    Score 56/100 22 from the listing, 34 from the app.
    The listing 22/55
    Name 7/40 Contains 1 of the 2 words.
    Position 10/10 Opens the name.
    Length 5/5 21 of 30 characters.
    The app 34/45
    Ratings 21/30 19,331, established but not untouchable.
    Stars 13/15 4.8 out of 5.
  11. 10 Family Tree Maker & Heritage app icon Family Tree Maker & HeritageFace Nationality & My History 805 79
    Score 79/100 55 from the listing, 24 from the app.
    The listing 55/55
    Name 40/40 Contains the whole phrase.
    Position 10/10 Opens the name.
    Length 5/5 28 of 30 characters.
    The app 24/45
    Ratings 15/30 805, small enough to beat on metadata.
    Stars 9/15 4.4 out of 5.
US App Store · read 2026-10-13
one reading — rankings move · how it's measured
Why it scores 55 difficulty
FamilySearch Tree holds the top spot with 503,660 ratings behind it. 2 apps in the ten carry over 100,000 ratings; the rest are smaller, so the page is not uniformly defended. 4 of them sit under 10,000 ratings, so there is room on this page for an app whose listing simply matches the term better. The top three hold 90% of all the ratings on the page, so everything below them is small by comparison. 7 of the ten put the phrase in their app name. On this term the name does the work, and a listing that leaves it out is not really competing for it.

Easier alternatives: “family tree builder pro” is 34 points easier

10 keywords
highest opportunity first
Keyword
PopularityPop
DifficultyDiff
Opp
family tree builder pro
45~
21
36
family tree builder
46~
23
35
family tree collage maker
45~
23
35
family tree connect
44~
23
34
family tree health
48~
30
34
10 keywords
popularity from Apple Ads where published · difficulty from ranking apps

People searching these want the same kind of app. The best of them is “family tree builder pro”: opportunity 36, and 34 points easier to rank for than the term itself.

14 days of App Store readings: the biggest app gained 1,093 ratings

14 daily readings
2026-09-30 to 2026-10-13
42,501 42,735 +0.6%

Median ratings of the ten apps ranking for it. The line is scaled to its own range, so go by the figures: +0.6% over 14 days is flat, so nobody is pulling away.

Apps returned
42
−2
how many the store has for this search
Median ratings
42,735
+234
the middle of the ten, so one giant does not set it
Biggest app
503,660
+1,093
ratings behind the app at the top
Autocomplete
3 letters · #3
no change
what you type before Apple offers it, and where it sits in that list

Read from the App Store once a day and kept, not modelled. The popularity score above is our estimate of demand; this is the store's own answer, unedited.

How to rank for “family tree”: 4 lead with it, 2 put it later

At 11 characters, the phrase leaves 19 of Apple's 30 for your brand. The shortest name in the top ten that uses it — “Family Tree*”, 12 characters — shows the pattern: the keyword first, the brand in whatever is left.

Apple builds phrases out of single words, so the 2 words here (“family”, “tree”) can sit in different fields and still match the whole term. Each counts once across the name, subtitle and keyword field, so repeating a word you already have buys nothing and takes space another keyword could use.

4 of the ten open their name with it (“Family Tree! - Logic Puzzles” among them), while the other 2 that spell it out put it further along — the difference between the keyword being the product and being a feature.

Whether it is worth the slot depends on what else you could use it for. “family tree builder pro” scores 36 on opportunity against this term's 27, at difficulty 21 rather than 55. 14 of the 24 related terms score higher; the other 10 score lower.

Choosing keywords you can rank for explains how the three numbers are worked out, and App Store metadata, field by field covers how to split a phrase this long across the three fields.

More App Store keywords we track

98 keyword pages so far
across every niche

Every keyword with its own page is listed on the keyword index, each read the same way.

family tree · US App Store

See all 24 related keywords

19 more of these 24 keywords are in the full list, 21 of them with opportunity 25 or higher. A free account shows them all, and runs the same search on your own app, with the keywords you already rank for marked.

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