Keyword dataApp Store · US
budget planner
Some of the top ten can be beaten with a better listing rather than more ratings, and there is enough demand to justify the slot.
Top 10 apps for “budget planner”: 5 with under 10,000 ratings
- # App Ratings Score
-
1
Fleur - Budget Planner AppBill Organizer & Money Tracker
13K
79
Score 79/100 45 from the listing, 34 from the app.The listing 45/55Name 40/40 Contains the whole phrase.Position 0/10 Starts at character 9, after “Fleur”.Length 5/5 26 of 30 characters.See the full listing on the App StoreThe app 34/45Ratings 21/30 12,972, established but not untouchable.Stars 13/15 4.8 out of 5. -
2
Buddy: Budget Planner AppBill Tracker & Money Manager
9.5K
77
Score 77/100 45 from the listing, 32 from the app.The listing 45/55Name 40/40 Contains the whole phrase.Position 0/10 Starts at character 8, after “Buddy”.Length 5/5 25 of 30 characters.See the full listing on the App StoreThe app 32/45Ratings 20/30 9,535, small enough to beat on metadata.Stars 12/15 4.7 out of 5. -
3
EveryDollar: Budget ManagementTrack Income, Bills & Spending
84K
49
Score 49/100 12 from the listing, 37 from the app.The listing 12/55Name 7/40 Contains 1 of the 2 words.Position 0/10 Starts at character 14, after “EveryDollar”.Length 5/5 30 of 30 characters.See the full listing on the App StoreThe app 37/45Ratings 25/30 84,129, established but not untouchable.Stars 12/15 4.7 out of 5. -
4
Monthly: Budget PlannerBills & Subscription Tracker
35
65
Score 65/100 45 from the listing, 20 from the app.The listing 45/55Name 40/40 Contains the whole phrase.Position 0/10 Starts at character 10, after “Monthly”.Length 5/5 23 of 30 characters.The app 20/45Ratings 8/30 35, small enough to beat on metadata.Stars 12/15 4.7 out of 5. -
5
Budget app - spending trackerBudget planner & money tracker
16K
55
Score 55/100 22 from the listing, 33 from the app.The listing 22/55Name 7/40 Contains 1 of the 2 words.Position 10/10 Opens the name.Length 5/5 29 of 30 characters.The app 33/45Ratings 21/30 16,090, established but not untouchable.Stars 12/15 4.7 out of 5. -
6
Budget Bestieeasy envelope based budgeting
3.2K
51
Score 51/100 22 from the listing, 29 from the app.The listing 22/55Name 7/40 Contains 1 of the 2 words.Position 10/10 Opens the name.Length 5/5 13 of 30 characters.The app 29/45Ratings 17/30 3,153, small enough to beat on metadata.Stars 12/15 4.7 out of 5. -
7
Goodbudget Budget PlannerMoney & Expense Tracker
13K
77
Score 77/100 45 from the listing, 32 from the app.The listing 45/55Name 40/40 Contains the whole phrase.Position 0/10 Starts at character 12, after “Goodbudget”.Length 5/5 25 of 30 characters.The app 32/45Ratings 21/30 13,490, established but not untouchable.Stars 11/15 4.6 out of 5. -
8
Rocket Money - Bills & BudgetsSubscription & Expense Manager
397K
50
Score 50/100 12 from the listing, 38 from the app.The listing 12/55Name 7/40 Contains 1 of the 2 words.Position 0/10 Starts at character 24, after “Rocket Money - Bills &”.Length 5/5 30 of 30 characters.The app 38/45Ratings 28/30 396,690, enough to hold a slot on size alone.Stars 10/15 4.5 out of 5. -
9
PocketGuard - Budget AppPlan Budget, Track spending
7.7K
42
Score 42/100 12 from the listing, 30 from the app.The listing 12/55Name 7/40 Contains 1 of the 2 words.Position 0/10 Starts at character 15, after “PocketGuard”.Length 5/5 24 of 30 characters.The app 30/45Ratings 19/30 7,674, small enough to beat on metadata.Stars 11/15 4.6 out of 5. -
10
Weekly: Budget Planner & BillsSpending & Money Goal Tracker
3.8K
76
Score 76/100 45 from the listing, 31 from the app.The listing 45/55Name 40/40 Contains the whole phrase.Position 0/10 Starts at character 9, after “Weekly”.Length 5/5 30 of 30 characters.The app 31/45Ratings 18/30 3,791, small enough to beat on metadata.Stars 13/15 4.8 out of 5.
Easier alternatives: “budget planner and tracker” is 43 points easier
People searching these want the same kind of app. The best of them is “budget planner and tracker”: opportunity 47, and 43 points easier to rank for than the term itself.
14 days of App Store readings: median ratings down 26%
Median ratings of the ten apps ranking for it. The line is scaled to its own range, so go by the figures: down 26%, so smaller apps are getting in and the page is getting easier.
Read from the App Store once a day and kept, not modelled. The popularity score above is our estimate of demand; this is the store's own answer, unedited.
How to rank for “budget planner”: no top app leads with it
At 14 characters it fits an app name with 16 to spare, yet the 5 names in the top ten that use it are much longer — brands with the keyword attached, which leaves the phrase competing from inside a longer string.
Apple builds phrases out of single words, so the 2 words here (“budget”, “planner”) can sit in different fields and still match the whole term. Each counts once across the name, subtitle and keyword field, so repeating a word you already have buys nothing and takes space another keyword could use.
None of the ten opens its name with it — the 5 that spell it out put it later in the name.
Whether it is worth the slot depends on what else you could use it for. “budget planner and tracker” scores 47 on opportunity against this term's 29, at difficulty 4 rather than 47. 11 of the 18 related terms score higher; the other 7 score lower.
Choosing keywords you can rank for explains how the three numbers are worked out, and App Store metadata, field by field covers how to split a phrase this long across the three fields.
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